All the Possibles

A second look at your landing page.

Send the address. Within one business day you get ten written notes from a designer: where on the page, what is wrong, what it is costing you, and the fix.

Here is what you get.

Ten notes, each one specific.

Every note names where it is on the page, what is wrong, why it costs you a visitor or a sale, and the fix in one or two sentences. If a note could be about any page, it does not go in.

A page you can forward.

The notes live at a private address. Send it to your developer, paste it into a ticket, or print it. It stays up for a year.

A place to start.

The notes end with which three to do first, usually the ones that take an hour.

Both screens, and the code.

The page is read on a laptop and on a phone, in light and dark mode, and the HTML is read too. Things like an autoplaying video with no pause button or a heading that skips a level get caught along with the copy and the layout.

Here is what it does not include.

It is notes, not changes.

Nobody edits your page. If you would rather hand it over, the rebuild is $199 and comes back as working code within 48 hours.

It is one page.

A home page, a pricing page or a launch page. Send one address; a second page is a second order.

It is not a full audit.

Accessibility and speed come up where they cost you, and no further. A complete accessibility report or a speed pass is a separate piece of work.

A few things to know before you pay.

Who writes the notes?

All the Possibles, the one-person design studio of John Howrey. The studio opens your page on a laptop and a phone, reads the code, and writes the notes against what is actually there, with the same tools it uses on its own work. The portfolio on the home page is the standard.

When do they arrive?

Within one business day, between 8 am and 8 pm Eastern. Pay on a Tuesday afternoon and the notes are there by Wednesday afternoon. An order placed on a Saturday arrives on Monday.

What if they are late?

If the notes are not in your inbox within one business day, the $49 comes back, and you still get the notes.

Refunds are easy.

Before the notes are written, a refund is a one-line email to hello@allthepossibles.com from the address you paid with. After they are sent, the work is done, so ask first if you are not sure.